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Marketing Designer

At Toca Boca, we believe in the power of play to spark kids’ imaginations and help them learn about the world. We design our products from the kids’ perspective to empower kids to be playful, to be creative and to be who they want to be. Our products include award-winning apps that have been downloaded more than 150 million times in 215 countries and offer fun, safe, open-ended play experiences. Since the start in Stockholm in 2010 our portfolio has grown to include 36 digital toys.

As of 2016, Toca Boca is part of Spin Master, a global children’s entertainment company that creates, designs and manufactures a diversified portfolio of innovative toys, games, products and entertainment properties. Toca Boca Group has 99 employees that are based in Stockholm, New York, Toronto and San Francisco.

In order to be able to create more world class digital toys we're looking to expand our team in Stockholm with an experienced marketing designer. You will work together with our Digital Toys team, including play designers, artists, developers and marketers, in creating coherent and engaging packaging for the Toca Boca apps. We are a small and tight-knit team where you will have a lot of room to shape the brand positioning and storytelling around our digital toys.

We’re looking for a designer who:

  • has 3+ years of experience of marketing of digital products
  • can show a portfolio of well-executed design work, including graphic design and video
  • pays attention to detail, is curious and takes pride in their work
  • is equally passionate about marketing content production and creative concepts
  • enjoys contributing to a dynamic team in a fast-moving environment
  • has a strong point of view within branding and actively advocates their perspective
  • loves toys and games and is immersed in current kids’ culture
  • is self-motivated and gets things done

What you will be doing:

  • Act as the design voice in the marketing strategy process, ensuring Toca Boca’s digital toys (apps) are packaged in a compelling and relevant way
  • Produce ongoing art and marketing content for Toca Boca's digital toys, ranging from screenshots and banners to creative Youtube stories
  • Continuously challenge yourself and Toca Boca to keep on shaping first-class marketing and branding material

What to expect:

  • Toca Boca expects you to be self-motivated and to continuously want to improve both process and quality.
  • You'll be working as part of the Digital Toys team consisting of play designers, artists, developers and marketers that come to the office excited to learn new things everyday.
  • We work in small teams, which means everyone is an important contributor in the project and has a shared responsibility for the end result.

How to apply:

Your resume/cv is always helpful, but tell us to something more interesting. Hence it would be useful for us if you would like to tell us about work you've done that you're proud of, how you like to work, your hobbies, and what excites you about working at Toca Boca.


The job is full time, and based in Stockholm. We are interviewing ongoing and wish to fill the position as soon as possible. We apply 6 months probationary employment.

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